LINGUISTIC ADAPTATION OF ENGLISH BRAND NAMES IN RUSSIAN AND UZBEK CONTEXTS

dc.contributor.author	Madina Yusupovna Madieva
dc.date.accessioned	2026-01-14T20:30:32Z
dc.date.issued	2026-01-14
dc.description.abstract	This article examines the translation challenges of brand nominations, the diversity of their semantic meaning aspects, and the fact that independently named concepts often consist of linguistic units possessing lexical-semantic characteristics. It has been determined that lexical-semantic phenomena play a crucial role in the process of brand naming.
dc.format	application/pdf
dc.identifier.uri	https://brightmindpublishing.com/index.php/ev/article/view/1978
dc.identifier.uri	https://asianeducationindex.com/handle/123456789/110900
dc.language.iso	eng
dc.publisher	Bright Mind Publishing
dc.relation	https://brightmindpublishing.com/index.php/ev/article/view/1978/2003
dc.rights	https://creativecommons.org/licenses/by/4.0
dc.source	EduVision: Journal of Innovations in Pedagogy and Educational Advancements; Vol. 2 No. 1 (2026); 160-168
dc.source	3061-6972
dc.subject	Nomination, brand, translation problems, lexical-semantic feature, concept, lexical unit, positive meaning, assimilation
dc.title	LINGUISTIC ADAPTATION OF ENGLISH BRAND NAMES IN RUSSIAN AND UZBEK CONTEXTS
dc.type	info:eu-repo/semantics/article
dc.type	info:eu-repo/semantics/publishedVersion
dc.type	Peer-reviewed Article

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