THE ROLE OF QUALITY ASSURANCE STANDARDS IN PRODUCT MARKETING: A PILOT STUDY OF THE OPINIONS OF MANAGERS AND EMPLOYEES AT KARWANCHI SOFT DRINKS AND JUICES COMPANY IN KIRKUK

dc.contributor.authorSalahddin Shibil Jasim Aljubory
dc.contributor.authorWalaa hazem seltun
dc.date.accessioned2025-12-31T14:39:53Z
dc.date.issued2025-07-10
dc.description.abstractThe current study aims to identify the influence relationships between Quality Assurance Standards (QAS) and product marketing in Karwanchi Soft Drinks and Juices Company in Kirkuk. To achieve this, the research variables were defined, and hypotheses were formulated. The researcher used a questionnaire as the primary data collection tool, supplemented by various statistical methods to test the hypotheses.
dc.formatapplication/pdf
dc.identifier.urihttps://scholarexpress.net/index.php/wefb/article/view/5370
dc.identifier.urihttps://asianeducationindex.com/handle/123456789/48639
dc.language.isoeng
dc.publisherScholar Express Journals
dc.relationhttps://scholarexpress.net/index.php/wefb/article/view/5370/4545
dc.rightshttps://creativecommons.org/licenses/by-nc-nd/4.0
dc.sourceWorld Economics and Finance Bulletin; Vol. 48 (2025): WEFB; 28-35
dc.source2749-3628
dc.subjectQuality assurance standards
dc.subjectproduct marketing
dc.subjectcontinuous improvement
dc.titleTHE ROLE OF QUALITY ASSURANCE STANDARDS IN PRODUCT MARKETING: A PILOT STUDY OF THE OPINIONS OF MANAGERS AND EMPLOYEES AT KARWANCHI SOFT DRINKS AND JUICES COMPANY IN KIRKUK
dc.typeinfo:eu-repo/semantics/article
dc.typeinfo:eu-repo/semantics/publishedVersion
dc.typePeer-reviewed Article

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