METHODOLOGICAL APPROACHES TO THE STUDY OF LINGUACULTURAL AND REALIA

Abstract

The study of linguacultural phenomena and realia has become a crucial field in modern linguistics, translation studies, and cultural anthropology. Realia, as culture-specific items, often reflect national traditions, social values, and unique worldviews encoded in language. Their analysis requires interdisciplinary methods that combine linguistics, cultural studies, and translation theory. This article explores methodological approaches to studying linguacultural units and realia, focusing on comparative, descriptive, and translation-based methods. It highlights the importance of considering both linguistic and extralinguistic contexts to achieve adequate cultural transfer in translation. The findings suggest that the integration of linguacultural analysis with cognitive and communicative approaches enhances understanding of how realia function in cross-cultural discourse.