Ways and problems of using the experience of advanced countries in the development of electronic commerce

Abstract

Due to the unprecedented opportunities of digital technologies, most organizations and enterprises are conducting their business electronically by connecting to the digital environment and communicating with customers online. The integration of activities at different levels creates new opportunities and increases the profitability of specific business models. For the same reason, digitization of socioeconomic activities is becoming more relevant than before. Because this action will change several aspects of the global economy, from consumer preferences to new business models. This, in turn, led to a radical change in economic relations and the emergence of the concept of digital economy