THE ROLE OF ARTIFICIAL INTELLIGENCE IN THE DIGITAL ECONOMY

Abstract

The article explores the possibilities of applying artificial intelligence technologies to improve the tasks of the digital economy. Artificial intelligence (AI) has enormous potential for the digital economy, offering wide opportunities to optimize business processes, increase efficiency and create new innovations. AI can automate routine tasks, process large amounts of data, predict decisions, and improve customer interactions. According to the results of a study by UZINFOCOM, a leading information technology company in Uzbekistan, artificial intelligence systems increase the efficiency of detecting financial fraud in financial institutions and banks by 50%. The introduction of artificial intelligence in Uzbekistan shows a widespread global change in which countries increasingly recognize the potential of AI to improve economic development, enhance public services and solve social problems.[1]