A SOCIOLOGICAL AND PHILOSOPHICAL EXAMINATION OF THE TERM OF THE "BUSINESS WOMAN" AND ITS EFFECT

Abstract

The article investigates the role of businesswomen in the context of globalization and informationization of the global community, as well as the underdevelopment of this issue in philosophical science, taking into consideration the problems of current social reality. The importance of such studies is highlighted by the fact that we are currently witnessing cardinal changes in society's moral and socio-cultural orientations associated with the internationalization and globalization of the economy, the global financial and economic crisis, and, at the same time, the steadily increasing role of women in all spheres of public life, which necessitates the development of a new social communication strategy that takes into account.